Sunday, 25 May 2014

Globalization Through Localization

In today’s era of globalization every organization tends to become a global market leader to increase its presence across the globe and off course for the increased profit margins. But before entering into any region, an organization needs to present its products, services etc. in such a way that the local people of that region should be able to understand completely without any ambiguity. Here comes into play the role of Localization in making an organization global.

Localization not only includes Translation but also the usage of local drawings, figures, colors etc. to give cultural flair and to make the local people understand and attract them. Suppose if an organization needs to advertise its products or services either by digital media or by distributing published pamphlets in China where the maximum population does not understand English language, organization would need to use the of the local language of China to make people understand.

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Thursday, 22 May 2014

Evolution of Translation Services

There is only one thing which is constant and that is “change”. Everything in this universe keeps on changing and new concepts evolve to make things better, so is the concept of Translation. Translation is not the process to convert Source language into any Target locale only, it is an art in which a translator or linguist molds the Source language into a Target locale in such a way that makes it meaningful, creative, which gives translation a flair of its culture.

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Wednesday, 14 May 2014

Machine Translation v/s Human Translation

The main difference between Machine and Human Translation is the lack of emotions which is a natural gift to humans which is ultimately reflected in their translation, where as in machines there is no emotions which results in the lack of emotions, creativity in its translation. But the above explanation does not prove the MT wrong at all, as it has improved and matured well in past few years by the continuous involvement of humans and by the incorporation of new tools and techniques.

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Tuesday, 6 May 2014

XAMPP, WAMP, LAMP for Web Application Development

For open source web application development, an apposite environment which includes web server, data base, and scripting engine or programming language parser is the backbone for the project life cycle. Whether during the development, testing or maintenance after the installation of application, anything you want to work, one needs the development environment, more precise to call it as a virtual environment, to check the functionality of application developed.

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